AGENDA

  • 7:00 – 8:30 a.m. Breakfast & Registration
  • 8:30 – 9:15 a.m. Welcome/ Opening General Session — Components of a Strong Marketing Plan
  • 9:15 – 10:15 a.m. Building Your Brand
  • 10:15 – 10:30 a.m. Break
  • 10:30 a.m. – 12:00 p.m. Working on Your Database
  • 12:00 – 1:00 p.m. Lunch
  • 1:00 – 2:15 p.m. Maximizing Your Marketing with Nexion Travel Group & Travel Leaders Group Tools
  • 2:15 – 3:30 p.m. Social Media & Online Strategy – Part 1
  • 3:30 – 4:15 p.m. Leveraging Public Relations
  • 4:15 – 4:30 p.m. Break
  • 4:30 – 5:30 p.m. Marketing Zone
  • 6:30 p.m. Cocktail Party & Dinner

  • 7:30 -8:30 a.m. Breakfast
  • 8:30 – 9:30 a.m. Planning / Executing Consumer Events
  • 9:30 – 10:30 a.m. Social Media & Online Strategy Part 2
  • 10:30 – 10:45 a.m. Break
  • 10:45 a.m. – 12:15 p.m. Budgeting & Measuring ROI
  • 12:15 – 1:15 p.m. Lunch
  • 1:15 – 2:15 p.m. Make Yourself Retainable & Relatable
  • 2:15 – 3:15 p.m. Marketing Zone
  • 3:15 – 3:30 p.m. Break
  • 3:30 – 3:45 p.m. Supplier Moment
  • 3:45 – 5:30 p.m. Working on Your Marketing Plan

  • 7:30 – 8:30 a.m. Breakfast
  • 8:30 – 9:30 a.m. What’s in Your Plan?
  • 9:30 – 9:45 a.m. Group Photo
  • 9:45 – 10:00 a.m. Break
  • 10:00 a.m. – 12:00 p.m. Completion of Your Marketing Plan
  • 12:00 – 1:00 p.m. Lunch
  • 1:00 – 2:00 p.m. Presentations & Debrief
  • 2:00 – 3:00 p.m. Final Words, Q&A and Certificates

Nexion Travel Group reserves the right to make changes to the Marketing agenda at its discretion and without notification; please ensure when making travel/air arrangements to book flights that allow you to participate in ALL Marketing activities/discussion.